Retail Dive – The State of the Pet Retail Industry

The pet sector may be resilient in the face of economic headwinds, but it’s still a dog-eat-dog world.

Not too long ago treating pets like human children was widely seen as socially unacceptable. But as cultural shifts ensued, so did perceptions of pet “parents.” More than ever, pets are viewed as members of the family, and owners are willing to pay a premium to give them what’s best for them.

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By MIT Sloan CDO