By Anna Hensel | ModernRetail | December 12, 2019
Customer acquisition is expensive. The newest place to get new customers: Hotel rooms and lobbies.
Last week, Rent the Runway announced that it was partnering with Marriott-owned W Hotels. Visitors at four W …
By Artem Timoshenko | Kelogg Insight | December 2, 2019
Consumer products rarely remain static. They continually evolve based on customer needs.
Take the electric razor. About a century ago, one of the first models—the Vibro-Shave—entered the U.S. market. This razor, which …
By Tatiana Walk-Morris | Retail Dive | November 14, 2019
The updates to Wayfair’s mobile app build off of capabilities it already offered, and may prove to be especially beneficial as more than half of Wayfair’s customers place orders using mobile devices, …
