8 Blogs Every Media Professional Should Follow

It used to be that blogs weren’t taken seriously, until it was revealed that what was once viewed as pet projects at best were really obsessively curated, regularly updated hits of information vital to professionals. By choosing to create content for specialized audiences, blogs can focus on and reveal information that may be considered too obscure for publications that cater to a general audience. For industry professionals, blogs are a crucial component that ensures professionals are always informed and always learning.

This is the premise behind the Adweek Blog Network (which is part of Mediabistro Holdings) and its nine specialty blogs, including TVNewser and SocialTimes, covering every media industry from TV and publishing to public relations and advertising. But not all blogs come so conveniently packaged. For the rest, we’ve done the legwork for you. Below you’ll find a selection of blogs that will help you stay clued in without the time suck that is sorting through the digital age’s ever-growing pile of data.

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By MIT Sloan CDO