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CPG / Retail

Nike’s Women’s Business Grows by Double Digits in 2019

Dive Brief:
Nike on Thursday reported fourth quarter revenue of $10.2 billion, up 4%, as full year revenue grew 7% to $39.1 billion, according to a company press release. The results fell slightly short of analyst expectations on earnings per …

By Devin Murphy
Devin Murphy Core Fellows Lead
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Study: Amazon’s Ad Revenues to Grow 470% by 2023

Dive Brief:
Amazon’s share of global digital ad spend will reach 8% by 2023, compared to 3% last year, according to a new report from Juniper Research titled “Future Digital Advertising: Artificial Intelligence & Advertising Fraud 2019-2023.” The driver: the retail …

By Devin Murphy
Devin Murphy Core Fellows Lead
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‘Selling the LA lifestyle to the world’: Inside Fred Segal’s Global Expansion Plan

By Jill Manoff

Fred Segal is betting that everyone loves LA.

Since being acquired by brand licensing company Global Icons in March, the West Coast fashion retailer has been focused on linking with licensees able to support widespread brand expansion. …

By Devin Murphy
Devin Murphy Core Fellows Lead
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